FEATURES / MARKETING

Stay in the picture.
Bring the relationship back.

Connect outreach to the customer’s history, vehicle, and next opportunity. Make each conversation more useful than the last.

Explore it with us
01

Customer campaigns

Shape outreach around the relationships already in your dealership.

02

Equity opportunities

Connect vehicle and ownership information to the next sales conversation.

03

Reputation management

Bring review activity into a more consistent customer experience.

04

Loyalty programs

Configure loyalty programs that give customers a reason to return.

05

Service outreach

Put maintenance and deferred recommendations at the center of a useful follow-up.

06

Customer connection

Bring the relationship beyond the visit through Garage and connected communications.

THE WORK, CONNECTED

Make the next message worth opening.

Marketing work environment
THE WORK / MARKETING
01
Marketing + departments

Find the reason

Start with a useful reason to contact the customer: maintenance, deferred work or a vehicle opportunity.

02
Marketing

Add context

Use the relationship and vehicle history to shape the message. Keep the next step clear and relevant.

03
Sales + service

Coordinate

Make sure the department receiving the response understands the outreach and can follow through.

04
Marketing + management

Learn

Look beyond activity counts. Ask whether the conversation led to a useful next action for the customer.

A MORE USEFUL DAILY CONVERSATION

Know what needs your attention.

01

Relevance

Why is this message useful to this customer now?

02

Ownership

Who responds when the customer replies?

03

Continuity

Does the next conversation reflect the customer’s history and preferences?

SEE IT IN YOUR CONTEXT

Bring one real workflow.

For your walkthrough, choose a recent department handoff that needed extra follow-up. Walk through the roles, the information each person needed and where the work slowed down. Use a fictional or redacted example.

Plan a department walkthrough

YOUR PEOPLE. YOUR DEALERSHIP. YOUR NEXT CHAPTER.

Forward. Together.

Let’s talk MOTIV